Looking for a HubSpot alternative?
People leave HubSpot when the free tier stops being enough and the features they need climb into per-seat paid tiers. Orbit replaces the sales side: contacts, pipeline, tasks, and invoices, plus 16 AI agents that call leads back, draft follow-ups, and nudge proposals. It is free to start with no credit card. One honest note up front: Orbit does not replace HubSpot's marketing suite, and this page covers that too.
Why do people look for a HubSpot alternative?
HubSpot's free CRM is a famous on-ramp. The catch is well known too: the features that matter as you grow tend to sit in paid hubs, priced per seat and per tier, so the bill grows faster than your business does. Check their site for current pricing, but the pattern is the point.
The other reason is weight. HubSpot is a marketing and sales platform: CMS, campaigns, sequences, dashboards, settings inside settings. If you are one consultant or founder, you probably live in a small corner of it: contacts, deals, and email. Paying platform money for a corner feels wrong, and the rest of the interface never gets out of your way.
So the search for an alternative is usually a search for a tool scoped to what you actually do all day: keep a pipeline honest and follow up on time.
What do you get when you switch to Orbit?
Orbit is scoped to the sales side and staffed with 16 named AI agents. Each one produces work as a card you approve, edit, or dismiss before anything goes out.
- Kai watches Reddit, LinkedIn, and YouTube for fresh posts from people asking for exactly what you sell.
- Niko prospects the open web against your ideal client profile and lines up outreach drafts for your review.
- Rio builds a personalized pitch page for each lead, drafts the delivery email, and alerts you when the lead keeps reading it.
- Tess scans your inbox each morning and drafts bumps for threads that have been quiet 3 or more days.
- Wes nudges unsigned proposals on day 3 and day 7. Ray chases overdue invoices on day 3 and day 14.
- Lead capture without a marketing hub: five landing pages, three forms, and one booking page on the free plan.
- A clean pipeline with custom stages, GTD-style tasks, and a full timeline on every contact.
What do you give up when you leave HubSpot?
The marketing suite, plainly. HubSpot can run your blog, mass email campaigns, marketing automation, attribution reporting, and a large app marketplace. Orbit does none of that. It has landing pages and forms for capturing leads, but it is not a marketing automation platform and does not pretend to be one.
If you run real campaigns to a large list, employ a marketing person, or need marketing and sales reporting in one place, HubSpot is still the better pick. Orbit fits when the part of HubSpot you actually used was the CRM, and what you wanted from it was follow-up that happens.
How do you switch from HubSpot to Orbit in an afternoon?
- Export contacts, companies, and deals from HubSpot as CSV files and import the contacts into Orbit.
- Recreate your deal stages in Orbit's pipeline. Keep only the stages you actually move deals through.
- Rebuild your key capture points with Orbit's forms and landing pages. The free plan includes three forms and five landing pages.
- Swap your meeting link for an Orbit booking page so new leads can grab time with you.
- Add your AI model key, then turn on Tess and Wes first. Follow-up drafts and proposal nudges show value the same week.
- Note for later: Gmail, Calendar, and LinkedIn sync are part of the upcoming Pro plan, not the free plan.
Orbit does not replace HubSpot. It replaces the part you actually used: the pipeline and the follow-up.
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Frequently asked questions
Does Orbit have a free plan like HubSpot does?+
Yes. Orbit's free plan is free forever with no credit card and includes all 16 AI agents using your own AI keys, unlimited contacts, one pipeline, five landing pages, three forms, ten invoices, and ten proposals. HubSpot also has a free tier, but its key features ramp up across paid per-seat tiers, so check their site for current details.
Can Orbit replace HubSpot's marketing tools?+
No. Orbit covers the sales side: CRM, pipeline, follow-up agents, landing pages, forms, invoices, and proposals. It does not do mass email marketing, blogs, or marketing automation. If you depend on HubSpot's Marketing Hub, keep it or pair Orbit with a tool built for campaigns.
How do I move my HubSpot contacts to Orbit?+
Export your contacts, companies, and deals from HubSpot as CSV files, then import the contacts into Orbit and map your fields. Recreating pipeline stages, tags, and a booking page usually takes under an hour, so the full move fits in an afternoon.
Will Orbit's agents email my contacts automatically?+
No. Every draft an Orbit agent writes lands as a card you approve, edit, or dismiss first. Nothing auto-sends, and voice agents are off by default with daily caps and calling hours you control.
What does Orbit cost to run day to day?+
The free plan costs nothing and needs no credit card. You bring your own AI model key and the provider bills you at cost, which for typical solo usage is cents to a few dollars a month. Pro and Team plans that lift the limits are coming soon.
Keep the pipeline. Skip the platform.
Orbit is free to start, no credit card. Import your HubSpot contacts and turn on your first agent in minutes.
Free forever plan. No credit card. No spam.