Guides

How to build a scored quiz in Orbit

A quiz is the highest-converting form most businesses never build. In Orbit, a quiz is a form mode: visitors answer option-card questions, enter their email to see their result, and land in your CRM with their score and answers attached. Quizzes count toward the free plan’s three forms.

How do I create a quiz in Orbit?

  1. 1Open Forms, click New form, and choose Quiz. Two starters ship with Orbit: a growth-score quiz and a fit-check quiz. Both are ready to reword for your business.
  2. 2Write the intro screen: what the quiz measures and why it is worth two minutes.
  3. 3Add questions. Each question shows answer options as cards, and picking one advances to the next question automatically, so the quiz feels fast.
  4. 4Assign points to each option, then define results by score range: for example a low, middle, and high result, each with its own headline and advice.
  5. 5Set the email gate copy. Visitors answer everything first, then enter their email to see their result. That order matters: they have already invested, so completion is high.
  6. 6Publish. The quiz gets its own link, embeds in any landing page, and can trigger an automation just like a form.

Why a quiz beats a plain form for lead capture

  • People finish quizzes. Answering five option cards feels like a game; filling five form fields feels like paperwork.
  • The score qualifies the lead for you. A high scorer and a low scorer get different results, and you know which follow-up each one needs before you say a word.
  • Answers land on the contact timeline. When you or Hiro draft the follow-up, the exact answers are right there.
  • The email gate converts because it comes after the effort, not before it.

Keep building

Frequently asked questions

What is a scored quiz in Orbit?+

A form mode where each answer option carries points. Orbit totals the points and shows the visitor a result you define per score range, after they enter their email. The contact record keeps the score and every answer.

Do quizzes cost extra in Orbit?+

No. Quizzes are included as a form mode and count toward the free plan’s three forms. Everything a form can do, a quiz can do: own link, page embed, automations.

Can people see quiz results without giving an email?+

By default the result sits behind an email gate, which is the point for lead generation: the visitor answers first, then trades their email for the result they already earned.

Where do quiz answers go?+

Onto the contact timeline, together with the score. Anyone on your team, and Hiro, can see exactly what the person answered when writing the follow-up.

Can Hiro build a quiz for me?+

Yes. Describe the quiz in chat, including what it should measure, and Hiro drafts the questions, scoring, and results screens. If anything required is missing it saves a draft and tells you what to finish.

Launch a quiz this week

Scored questions, an email gate, and leads with context built in. Quizzes are free to build.

Free forever plan. No credit card. No spam.