For B2B sales

The CRM for B2B sellers running long, research-heavy cycles

Orbit is a simple all-in-one CRM for B2B sales, with one AI assistant called Hiro built in. B2B cycles are long and research-heavy, so keep every account on a timeline and ask Hiro to brief you before each call and draft the multi-touch follow-up that keeps deals alive across weeks. You approve every touch. Free for 250 contacts, no credit card.

What makes B2B selling different?

B2B is a memory game played over months. A single deal can run six touches across four people, with a discovery call in week one and a signature in week nine. Between them sit demos, follow-ups, a champion who goes dark, a procurement step nobody warned you about, and a buying committee you have to keep warm without nagging. The deal you lose is rarely the one you handled badly in the room. It is the one you let go quiet for two weeks.

And before any of that, you have to walk into every call knowing the context. Generic outreach gets ignored. Showing up to a call having forgotten the last conversation gets you ghosted. The work that wins is research and consistency, and both are exactly the work that gets dropped when you are carrying a number alone.

What Hiro does for a B2B desk

Orbit has one AI assistant, Hiro, that opens with Cmd or Ctrl-J. Ask and it will:

  • Brief you before a call from your CRM context: who they are, your full history with the account, open threads, and what to raise, so you walk in informed.
  • Draft the next touch for any deal that has gone quiet, so a nine-week cycle never dies in a two-week silence.
  • Create and update contacts, deals, and pipelines, and remember facts across chats so you do not repeat yourself.

Your first 30 days in Orbit

A practical ramp for a B2B seller.

  1. 1Week 1: import your accounts and contacts, define your ideal-client profile, and set up your pipeline stages (Prospect, Discovery, Demo, Proposal, Negotiation, Closed).
  2. 2Week 1: tag each account by segment so smart views show one motion at a time, and start logging touches so the timeline builds real history.
  3. 3Week 2: ask Hiro for a brief before each call, and let it draft the next touch on threads that have gone quiet.
  4. 4Week 3: work your quiet threads with Hiro, approving each draft so your voice and judgment stay on every message.
  5. 5Week 4: review the pipeline, ask Hiro to clean up stale deals, and have it summarize what moved so you see your week at a glance.

How is this different from a CRM for sales reps?

Orbit also has a page for sales reps built around quota and quick follow-up. This page is for the seller whose deals run long and need real account research, multi-stakeholder memory, and patient multi-touch follow-up. Same AI assistant, Hiro, different emphasis: less about speed, more about never losing the thread on a complex account.

Every account carries a full timeline of calls, emails, and notes, plus custom fields for deal size, stage, and decision-makers. Nothing auto-sends. If you want the follow-up side explained on its own, here is how AI email follow-up works. The judgment stays yours while the legwork does not.

B2B deals die in the silence between touches. Orbit's whole job is making sure the silence never starts.

Keep exploring

Frequently asked questions

What is the best CRM for an individual B2B seller?+

Orbit fits B2B sellers running long, research-heavy cycles alone. It pairs account timelines and pipelines with one AI assistant, Hiro, that briefs you before every call and keeps multi-touch follow-up alive across weeks. Free for 250 contacts, no credit card.

Can Orbit brief me before a B2B call?+

Yes. Ask Hiro, the built-in AI assistant, and it briefs you from your CRM context: who they are, your full history with the account, open threads, and what to raise. It runs on free monthly credits with no API key to paste.

How does Orbit keep a long sales cycle from going cold?+

Ask Hiro to draft the next touch for any deal that has gone quiet, and have it brief you before every call so you never lose the thread. You approve each draft before it sends, so your voice and judgment stay on every message.

Is Orbit a fit for a B2B sales team with managers?+

Orbit is solo-first, though the Team plan ($20/seat) adds a shared workspace, roles, and lead ownership. It is built for the individual seller who wants an AI assistant on tap, not a manager who needs deep forecasting and rep routing.

Brief, follow up, and never lose the thread

Ask Hiro to prep your calls and draft your follow-ups. Free plan, no credit card, nothing sends without you.

Free forever plan. No credit card. No spam.